Alternate Page with Canonical Tag Guide (Best Practices)

Discover how to easily create an alternate page with a canonical tag to boost SEO and visibility!

Unfortunately, many people don’t realize the importance of setting up the page correctly with the canonical tag. In this blog, we’ll take you through the steps to do just that, with clear and easy-to-follow instructions!

What Is a Canonical Tag?

A canonical tag is a piece of code that is inserted into a web page’s header and tells search engines that the page should be treated as a copy of a different page. This is important for SEO, as it helps to prevent duplicate content issues and ensures that the original page is the one that shows up in search engine results.

Canonical tags help search engines identify which version of a webpage they should index. Inserting this code into a web page’s header informs search engines that the page should be treated as a copy of another page.

This is essential for SEO, as it prevents duplicate content issues and ensures that the original page is the one that shows up in search engine results.

Creating an Alternate Page with Canonical Tag

When it comes to search engine optimization, implementing a canonical tag is one of the most important steps you can take. A canonical tag is a code element that tells search engines which page is the preferred version of a set of pages with duplicate content.

  • Identify pages that need to be canonicalized

When you have multiple versions of the same content on your website, it’s important to identify the preferred version and mark it as the canonical page. This will ensure that search engine crawlers know which page to index and display in the search results.

  • Create an Alternate Page with Canonical Tag

Once you have identified the preferred version of your content, you will need to create an alternate page that includes the canonical tag. This tag will tell search engine crawlers which page is the preferred version and will ensure that it is the one that is indexed and displayed in the search results.

  • Set up the canonical tag

After creating the alternate page, you must add the canonical tag to it. This tag should include the URL of the preferred version of the content and should appear in the head section of the HTML document. Setting up the canonical tag will ensure that the alternate page is indexed and displayed in the search results.

How to Set up the Canonical Tag

As an SEO, I understand how essential it is to configure the canonical tag properly. Canonical tags provide search engines with information about which version of a webpage they should index, thus preventing duplicate content issues.

  • HTML Code for Canonical Tags

The HTML code for canonical tags is as follows:

<link rel=”canonical” href=”https://example.com/page” />

The code above designates “example.com/page” as the original source of the content.

  • Setting up the Canonical Tag by HTML code

Setting up a canonical tag correctly is simple, and involves inserting a tag into the HTML of the webpage. Set the ‘rel’ attribute of the tag to ‘canonical’, and the ‘href’ attribute to the URL of the page that you want to be indexed.

For example,

Would tell search engines to index the page at http://www.example.com/page.html. It is important to remember to include the canonical tag on all versions of the page.

How to Test Setup by Using Google Search Console

Using the Google Search Console to test the setup is a great way to make sure that your page with the canonical tag is functioning correctly.

Go to the Search Console and click on the URL Inspection tool. Enter the URL of the alternate page and click Submit. See if Google detects the page; the inspection results should indicate whether the canonical tag is present. If not, add it to the page and re-run the inspection. The inspection results should then show the canonicalized URL once the canonical tag is properly in place.

Use the URL Inspection tool to test if the alternate page is indexed correctly and associated with the canonical URL. This will confirm that your alternate page functions correctly and the canonical tag is implemented

Implementing Canonical Tags in Real-Time

If you’re looking to implement canonical tags in real time, the first step is to identify which pages you want to canonicalize. Once you have identified the pages, you can then create a canonical tag for each page.

To do this, you will need to add a tag in the section of each page with the “rel” attribute set to “canonical” and the “href” attribute set to the URL of the original page. For example, if you have two pages with duplicate content, you would add the following tag to the section of each page:

This will ensure that the original page is the one that shows up in search engine results.

A more comprehensive guide to implementing canonical tags

There are plenty of resources available online. Here are some of the best:

  • A comprehensive guide to canonical tags, including an explanation of how they work and how to implement them also read by Moz – https://moz.com/blog/rel-canonical
  • Also, read this article from my insights with some of the industry experts in Digital marketing – Free Digital Marketing courses. It provides valuable insights from experienced professionals in the digital marketing industry and can help you understand the best way to approach digital marketing free courses.

How to Monitor the Page for any Changes or Issues

  • Using Redirects to Canonicalize URLs
  • Using the rel=”canonical” Tag with 301 Redirects

Monitoring the page for any changes or issues is a critical part of SEO, and these two strategies can be a helpful part of that process.

  • Using Redirects to Canonicalize URLs

Using redirects to canonicalize URLs helps ensure that any changes you make to URLs don’t negatively affect your SEO rankings. By using redirects, you can make sure that any changes you make to URLs are quickly and reliably propagated to the search engine index.

  • Using the rel=”canonical” Tag with 301 Redirects

Additionally, using the rel=”canonical” tag with 301 redirects helps define which URL is the preferred version for a particular page, which helps search engines properly index and rank pages.

Periodically check the page source code for any changes to the canonical tags to monitor the page. Additionally, use web analytics tools to monitor page performance and detect any changes in page load time. Monitoring the page for any changes in content or structure is also important, as these may affect the page’s performance and its ranking in search engine results.

FAQ: Key Facts

How do I identify pages that need to be canonicalized?

A good way to identify pages that need to be canonicalized, use web analytics tools to look for pages with duplicate content or similar content with slight differences. This will help you identify areas where a canonical tag can help with SEO.

What strategies can be used to canonicalize URLs?

Two strategies to canonicalize URLs are using redirects and the rel=”canonical” tag with 301 redirects. Redirects help ensure changes to URLs are quickly propagated to the search engine index, while the tag helps define which URL is the preferred version for a particular page.

What is the best way to set up an alternate page with a canonical tag?

The best way to set up an alternate page with a canonical tag is to identify which pages need to be canonicalized, create the alternate page with the canonical tag, and include the URL of the preferred version in the head section of the HTML document. Use the URL Inspection tool in Google Search Console to test the setup and make sure the tag is functioning correctly.

Conclusion:

Creating an alternate page with a canonical tag is a fundamental part of SEO that helps to guide search engine crawlers to the correct webpage. Establishing the desired version of a webpage and correctly setting up the canonical tag involves just a few simple steps.

Tracking any alterations or issues with the page can be achieved by employing redirects and the rel=”canonical” tag with 301 redirects. Establishing these tactics is critical for guaranteeing that search engines index and rank the alternate page with a canonical tag accurately.

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